Chobani's in house production team brought me in to produce their first TV production for the Grammy Awards. The concept was simple, but the execution anything but. With help from Arno Salters of Caviar, we created a large scale yogurt "satisfaction" contraption. Everything was captured practically.
Deliverables: TV Campaign
Role: Executive Producer
Chobani (in-house)
Creative Director: Leland Maschemayer
Director: Arno Salters (Caviar)